Cover Visual
The cover design I produced is an aesthetic amalgamation of visuals that can be found in the book alongside new visuals that demonstrate the theories informed on. Though this will be halved to wrap around the A5 page layouts and will also be half covered itself by the wrap around book title, the shapes, forms visual pointers all emphasise and represent the title both visually and conceptually, as well as reflecting the content within.
Contents Page
Contents of the book are optically kerned and sit within 5mm margins. The layout uses Massimo Vignelli's type sizing rule in that the heading is set at a point size of 24, whilst the numbered content is set at a point size of 12. This enables clear distinction between the typographic information and provides visual hierarchy and structure. Type is flush left and has been typeset to ensure maximum readability is experienced by the reader due to a refined rag-line and distinct line-endings.
Central Spread
Sitting centrally within the publication is the above quote, optically kerned and set at a point size of 24. Although the passage of text is central to the composition for purposes of spread balance, its alignment is still flush left in keeping with the cohesive quality of the rest of the book. The quote perfectly captures the concept of the book in that its purpose is to help people learn the principles, vocabulary and grammar so that they can begin to understand the rules and laws of design.
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