OUGD404: Publication 01 Rationale

Studio Brief 01, How Do You Read? requires the production of a small publication collating material that can effectively communicate key design principles to a reader.

Considering the research and study tasks undertaken since the start of the module, I have decided that it is my aim to produce a small A5 book that focuses solely on what I believe are the absolute necessities of design principles that could supply a reader with a solid foundation of knowledge on the subject - these being:

• Grids
• Figure and Ground
• The Gestalt Theories of Visual Perception
• György Kepes' Language of vision 

It is my desire for an overview/the basics of each of these subject areas to be communicated clearly, cohesively and effectively, providing a manual that introduces the principles in an engaging format. 

Initial Thoughts and Ideas:

• Monochrome publication, black and white only. 
• All lower-case type as to strip back anything to the most basic point of understanding.
• Wrap around cover.
• Inserts throughout.
• Visually driven/focused.